Marketing - Research Books, Page 2

The End of Fashion: How Marketing Changed the Clothing Business Forever

The End of Fashion: How Marketing Changed the Clothing...

Teri Agins

$16.99
$15.80
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand

The 22 Immutable Laws of Branding: How to Build a Product or...

Laura Ries and Al Ries

$19.99
$18.59
The Brand Flip: Why Customers Now Run Companies and How to Profit from It

The Brand Flip: Why Customers Now Run Companies and How to...

Marty Neumeier

$24.99
$23.24
Research Design: Quantitative, Qualitative, Mixed Methods, Arts-Based, and Community-Based Participatory Research Approaches

Research Design: Quantitative, Qualitative, Mixed Methods,...

Patricia Leavy

$57.50
Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy

Cultural Intelligence for Marketers: Building an Inclusive...

Anastasia Karklina Gabriel

$43.99
Marketing Analytics: Essential Tools for Data-Driven Decisions

Marketing Analytics: Essential Tools for Data-Driven Decisions

Rajkumar Venkatesan, Ronald T. Wilcox, et al.

$39.95
$37.15
Ask & Deliver: Discover the Heart of Your Business by Listening to the Voice of Your Customers

Ask & Deliver: Discover the Heart of Your Business by...

Mary Ann O'Brien

$29.99
$27.89
The Future of Purpose-Driven Branding: Signature Programs That Impact & Inspire Both Business and Society

The Future of Purpose-Driven Branding: Signature Programs...

David Aaker

$17.95
$16.69
Start with the Story: Brand-Building in a Narrative Economy

Start with the Story: Brand-Building in a Narrative Economy

Kristian A. Alomá

$24.99
$23.24
Market Research in Practice: An Introduction to Gaining Greater Market Insight

Market Research in Practice: An Introduction to Gaining...

Paul Hague

$51.65
The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains

The Hacking of the American Mind: The Science Behind the...

Robert H. Lustig

$20.00
$18.60
Cashvertising Online: How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response

Cashvertising Online: How to Use the Latest Findings in Buyer...

Drew Eric Whitman

$18.95
$17.62
Interviewing Users: How to Uncover Compelling Insights

Interviewing Users: How to Uncover Compelling Insights

Steve Portigal

$34.49
Psicologia para iniciantes: Aprendizagem da Inteligência Emocional, PNL e Pensamento Positivo Fortalecer a própria consciência Deixar ir, parar de

Psicologia para iniciantes: Aprendizagem da Inteligência...

Max Krone

$9.90
No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich

No B.S. Marketing to the Affluent: No Holds Barred, Take No...

Dan S. Kennedy

$24.99
$23.24
Hidden WOMBAT: How Executives Innovate Without the Waste of Money, Brains, and Time

Hidden WOMBAT: How Executives Innovate Without the Waste of...

Topher Kinsella and Rush Bartlett

$34.99
$32.54
When Coffee and Kale Compete: Become great at making products people will buy

When Coffee and Kale Compete: Become great at making products...

Alan Klement

$9.79
The Illusion of Choice: 16 1/2 Psychological Biases That Influence What We Buy

The Illusion of Choice: 16 1/2 Psychological Biases That...

Richard Shotton

$19.99
$18.59
The Giant's Ladder: The Science Professional's Blueprint for Marketing Success

The Giant's Ladder: The Science Professional's Blueprint for...

Elizabeth Chabe

$19.99
$18.59
Full Circle Marketing: Transform Your Marketing & Turn Customers Into Evangelists

Full Circle Marketing: Transform Your Marketing & Turn...

Wayne Mullins

$9.95
$9.25