Seeing What's Next: Using the Theories of Innovation to Predict Industry Change
21,000+ Reviews
Bookshop.org has the highest-rated customer service of any bookstore in the world
Description
Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success. Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action.
Product Details
Price
$35.00
$32.55
Publisher
Harvard Business Review Press
Publish Date
September 21, 2004
Pages
312
Dimensions
6.41 X 9.55 X 1.25 inches | 1.6 pounds
Language
English
Type
Hardcover
EAN/UPC
9781591391852
Earn by promoting books
Earn money by sharing your favorite books through our Affiliate program.
About the Author
Clayton M. Christensen is the Kim B. Clark Professor of Business Administration at Harvard Business School and the architect of and the world's foremost authority on disruptive innovation.
Scott D. Anthony is a senior partner at the growth-strategy consulting firm Innosight and the author of Dual Transformation, The Little Black Book of Innovation, and The First Mile, among other books.