Bi-Scriptual: Typography and Graphic Design with Multiple Script Systems
Description
As a result of globalization and increased interaction across countries and cultures, multilingualism has gained importance. Script, as the most important conveyor of confirmation, plays a major role in this development. Designers are more and more faced with the challenge of creating designs that not only combine various languages but two or even more writing systems. At first, Bi-Scriptual discusses on a theoretical level questions such as the sociocultural relations between various writing systems and the increasing importance of sociocultural communication. Following a general section on the practical application of bilingual design, experts of the concerned languages compare eight writing systems with the Latin script. This part also contains topical interviews and practical examples of more than 100 designers.
Product Details
Price
$59.95
$55.75
Publisher
Niggli
Publish Date
July 15, 2018
Pages
336
Dimensions
9.6 X 12.7 X 1.2 inches | 4.35 pounds
Language
English
Type
Hardcover
EAN/UPC
9783721209822
Earn by promoting books
Earn money by sharing your favorite books through our Affiliate program.
Become an affiliate