Marketing - General Books

Influence: The Psychology of Persuasion (Expanded)

Robert B Cialdini


Copywrong to Copywriter: A Practical Guide to Copywriting for...

Tait Ischia and Jacob Zinman-Jeanes


Storytelling with Data: A Data Visualization Guide for...

Cole Nussbaumer Knaflic


The Human Element: Overcoming the Resistance That Awaits New...

Loran Nordgren and David Schonthal


Legal Guide for the Visual Artist

Tad Crawford and M J Bogatin


Contagious: Why Things Catch on

Jonah Berger


Hbr's 10 Must Reads on Strategy (Including Featured Article...

Harvard Business Review, W. Chan Kim, et al.


The Wealth Of Nations

Adam Smith


Yes!: 50 Scientifically Proven Ways to Be Persuasive

Steve J. Martin, Noah J. Goldstein, et al.


The Brand Gap: Revised Edition (REV)

Marty Neumeier


The Customer-Base Audit: The First Step on the Journey to...

Peter Fader, Bruce G S Hardie, et al.