"We Know It When We See It is the definitive description of the neuroscience of perception. Using language anyone can understand, Masland teaches us about the hardware -- the cells and circuits, and the software -- the logic and computations, that our brains use to create our experience of the world. Anyone interested in perception, machines that can learn, or how the brain works should read it."--Andrew D. Huberman, professor of neurobiology and Ophthalmology, Stanford University School of Medicine
"A masterful page-turner that braids science and the stories behind the science. Wise, insightful, and written with the approachability and wisdom that only a veteran of the field can achieve."--David Eagleman, neuroscientist at Stanford, New York Times-bestselling author
"How do we recognize a face in a crowd? Starting with this question, Masland teaches us not only how we see but how we think and remember. Step by step, he paints a picture of the brain as a dynamic, wide-ranging coalition of nerve nets. This picture provides striking parallels with artificial intelligence and highlights the remarkable adaptability, creativity, and resilience of the brain."--Susan R. Barry, author of Fixing My Gaze and professor emeritus of neuroscience and behavior, Mount Holyoke College