Unthinkable: The Culture and Politics of Getting Innovation Wrong
Tom Hopkins (Author) Paul Dawson (Editor)
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DescriptionUnthinkable shows you why most companies get innovation wrong.
Morgan James Publishing
August 04, 2015
5.5 X 8.5 X 0.41 inches | 0.51 pounds
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About the Author
Tom Hopkins is a digital, creative, and design business leader, holding senior positions in many of the world's most influential companies. While writing Unthinkable, he was principal consultant at Fluxx, a product and service innovation company in London. Hopkins now serves as product innovation director for Experian Consumer Services.