The Hero Trap: How to Win in a Post-Purpose Market by Putting People in Charge

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Product Details
Price
$51.74
Publisher
Routledge
Publish Date
Pages
282
Dimensions
6.1 X 9.1 X 0.8 inches | 1.05 pounds
Language
English
Type
Paperback
EAN/UPC
9780367242695

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About the Author

Thomas Kolster is a marketing activist on a mission to make business put people and planet first. As a seasoned branding and sustainability professional of more than 18 years' standing, he's advised everything from Fortune 500 companies to small start-ups. He's a globally experienced keynote speaker, author of the book Goodvertising (2012) and a columnist for Adweek and several other publications. Thomas's belief is simple: change begins with you!