The Creative Nudge: Simple Steps to Help You Think Differently
Mick Mahoney
(Author)
Kevin Chesters
(Author)
Description
Creative thinking is something everyone can do. It's a way of looking at the world afresh, doing new things in new ways, taking risks. With The Creative Nudge, use nudge theory to unleash your innate originality. A new behavioral science that reveals how small actions can have big impacts on our thinking, nudge theory powers this book. Using simple behavior changes, retrain your brain and live a more creative and rewarding life.Product Details
Price
$17.99
Publisher
Laurence King
Publish Date
July 13, 2021
Pages
128
Dimensions
5.3 X 8.5 X 0.6 inches | 0.7 pounds
Language
English
Type
Paperback
EAN/UPC
9781786279002
Earn by promoting books
Earn money by sharing your favorite books through our Affiliate program.
Become an affiliate
About the Author
Advertising creative director Mick Mahoney has won many accolades including the Cannes Grand Prix. Mick's strategic partner, Kevin Chesters, has led creative strategy at advertising agencies including Ogilvy, Saatchi & Saatchi and Wieden & Kennedy. They are partners in a communications consultancy in London, Harbour Collective. Mick's strategic partner, Kevin Chesters, has led creative strategy at advertising agencies including Ogilvy, Saatchi & Saatchi and Wieden & Kennedy. They are partners in a communications consultancy in London, Harbour Collective.
