Soap, Sex, and Cigarettes: A Cultural History of American Advertising
Juliann Sivulka
(Author)
Description
SOAP, SEX AND CIGARETTES examines how American advertising both mirrors society and creates it. From the first newspaper advertisement in colonial times to today's online viral advertising, the text explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and agencies reflect and introduce cultural trends and issues. The threads of art, industry, culture, and technology unify the work. The text is chronological in its organization and is lavishly illustrated with advertisements.Product Details
Price
$133.34
Publisher
Cengage Learning
Publish Date
July 19, 2011
Pages
448
Dimensions
6.2 X 9.0 X 0.6 inches | 1.25 pounds
Language
English
Type
Paperback
EAN/UPC
9781133311133
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