Serious Play: How the World's Best Companies Simulate to Innovate

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Product Details
Price
$35.00  $32.55
Publisher
Harvard Business Review Press
Publish Date
Pages
272
Dimensions
6.57 X 9.56 X 0.99 inches | 1.22 pounds
Language
English
Type
Hardcover
EAN/UPC
9780875848143

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About the Author
Michael Schrage is a Research Fellow at the MIT Sloan School of Management's Initiative on the Digital Economy. A sought-after expert on innovation, metrics, and network effects, he is the author of Who Do You Want Your Customers to Become?, The Innovator's Hypothesis: How Cheap Experiments Are Worth More than Good Ideas (MIT Press), and other books.