Now, Near, Next: A Practical Guide for Mid-Career Women to Move from Professional Serendipity to Intentional Advancement


Product Details

$28.00  $26.04
Amplify Publishing
Publish Date
6.0 X 8.0 X 1.5 inches | 1.0 pounds

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About the Author

Cynthia Bentzen-Mercer, cofounder of Zeal of the Heel and founder of Bentzen Performance Partners, is a business executive, human capital strategist, author, and executive coach. Working from the time she was 14, her leadership journey began early. A working mom and breadwinner serving in predominantly male-led industries, throughout most of her 30-year career she was the youngest and only female on the executive team.

Navigating a progressive career as a chief executive in gaming, hospitality, and health-care, while raising two children and pursuing advanced degrees, Cynthia has experienced the joys and challenges of trying to "have it all." With deep appreciation for those who shined a light for her, and as a social psychologist with a passion to unleash human potential, she feels a personal responsibility to help women claim their agency and amplify their possibilities.

Kimberly Rath is a bestselling author, cofounder of Zeal of the Heel, and cofounder and cochairman of Talent Plus.(R) An innovator and visionary, Kimberly has been at the forefront of thinking about talent her entire career, helping others discover and develop their unique strengths. Through her leadership at Talent Plus, (R) she has delivered tremendous outcomes for some of the world's most well-known brands, including Estée Lauder, Ferragamo, Delta Airlines, UCLA Health, University of Kansas Health, The Ritz-Carlton, and KSL Resorts.

Kimberly is passionate about giving back, sitting on several boards, and supporting various foundations and professional organizations. Kimberly is also the Wall Street Journal and USA Today bestselling author of Business Success Secrets.


"Now, Near, Next comes at a time when taking control of our lives and maximizing self-agency is at the forefront of conversations surrounding careers and leadership. By distilling the complexities of what it means to put ourselves first--and tackling the internal and external barriers that hold us back--Cynthia Bentzen-Mercer and Kimberly Rath embody the future and want us all to come along with them." --DR. MARSHALL GOLDSMITH, Thinkers50 #1 Executive Coach and New York Times bestselling author of The Earned Life, Triggers, and What Got You Here Won't Get You There
"Kimberly and Cynthia have written a book filled with hard-earned leadership and career wisdom perfect for the woman leader who wants to get clear on the next steps in her career and be inspired to take intentional action. Reading this book felt like gaining secret access to years' worth of mentoring sessions from proven leaders." --KELLI THOMPSON, women's leadership coach, speaker, and author of Closing the Confidence Gap
"Now, Near, Next is the essential guidebook for women to recognize, articulate, and promote traditional and non-traditional skills to accelerate their careers. Successful leadership for the future of work requires empathy, communication, time management, negotiation, and an ability to make decisions and form consensus in the face of imperfect and incomplete information in a rapidly changing environment."--HEATHER E. MCGOWAN, Future of Work keynote speaker and author of The Adaptation Advantage + The Empathy Advantage
"In Now, Near, Next, Cynthia and Kimberly offer a transformative guide for mid-career women, blending practical strategies with personal narratives. From energizing self-agency to navigating life's unexpected turns, the book is full of practical wisdom and proven strategies, serving as a blueprint for realizing a woman's true potential. A must-read!" --JINGJIN LIU, CEO and founder, ZaZaZu
"Authors Cynthia Bentzen-Mercer and Kimberly Rath courageously confront age-old conditioning that has thwarted women's progress throughout history: women must always be humble. The pervasive notion that women must keep their heads down and work hard has only served to propel the careers of their male peers, who instead are looking ahead and surging forward. Enter Now, Near, Next, a pragmatic guide that encourages women to reclaim their autonomy, unapologetically invest in their future, and hype women to do the same." --ERIN GALLAGHER, CEO + founder, Ella; creator of Hype Women Movement