Needs Assessment on a Shoestring

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Product Details
Publish Date
5.9 X 8.9 X 0.7 inches | 0.8 pounds

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About the Author

Kelly L. Jones, PhD, is a researcher, leader, consultant, and problem solver with expertise in building solutions that help people and organizations learn and 20 years of experience in curriculum development, instructional design, needs assessments, learning technologies, and workplace training and development. She holds a PhD in curriculum and instruction from Mercer University, and a CPTD certification from ATD. She lives in Columbia, Missouri.

Jody N. Lumsden, EdD, is a consultant, speaker, and facilitator with 17 years of professional experience as a talent development and graphic design practitioner developing and implementing strategy and data-driven performance metrics in the areas of adult and workplace learning, curriculum planning, change management, and leadership coaching. She holds a doctorate in curriculum design and instruction from McKendree University. She lives in Jackson, Missouri.


"Needs Assessment on a Shoestring is a gold mine for anyone operating in the training world with tight budgets and time constraints. It gets straight to the point, offering pragmatic and insightful guidance to help you glean the insights you need for successful training results."

--Mike Taylor, Learning, Design, and Technology Consultant

"Put on your detective's hat and get ready to dive into this incredibly practical guide to conducting the most thorough needs analysis you can on a shoestring. Kelly Jones and Jody Lumsden offer multiple techniques, frameworks, their own stories, time savers, and useful tools. This book will be on my team's reading list."

--Megan Torrance, CEO, TorranceLearning; Author, Data and Analytics for Instructional Designers

"One of the most common objections to executing a needs assessment is a lack of time. Needs Assessment on a Shoestring is a terrific resource for you to stop with the excuses and kick off L&D projects with a needs assessment."

--Cara North, Founder and Chief Learning Consultant, The Learning Camel; Author, Learning Experience Design Essentials

"Conducting a needs assessment for a business problem seems so overwhelming. I am confident that anyone can do so successfully by following the clear, practical steps in Needs Assessment on a Shoestring. This fabulous guide has a realistic and supportive tone, as well as tools, samples, templates, and illustrated resources. It's a must read for anyone facing an organizational challenge."

--Julie Jansen, Executive/Career Coach; Author, I Don't Know What I Want, But I Know It's Not This