Loved: How to Rethink Marketing for Tech Products

Available
Product Details
Price
$34.00  $31.62
Publisher
Wiley
Publish Date
Pages
288
Dimensions
6.1 X 9.1 X 1.2 inches | 1.05 pounds
Language
English
Type
Hardcover
EAN/UPC
9781119703648

Earn by promoting books

Earn money by sharing your favorite books through our Affiliate program.

Become an affiliate
About the Author

MARTINA LAUCHENGCO is the product marketing partner at Silicon Valley Product Group and a partner at Costanoa Ventures, a boutique early-stage venture capital firm. Martina worked at Microsoft and Netscape, two of the most formative tech companies of all time, before advising startups and Fortune 500 companies. A lecturer in the engineering graduate program at UC Berkeley, her work has been featured in TechCrunch and VentureBeat.

Martina received her BA and MA from Stanford University. An avid cyclist, runner and snowboarder, she lives in San Francisco with her husband and two children.

Twitter: @mavinmartina
LinkedIn: martinalauchengco
Martinalauchengco.com