Irrational Loyalty: Building a Brand That Thrives in Turbulent Times

(Author)
Available

Product Details

Price
$15.99
Publisher
Lioncrest Publishing
Publish Date
Pages
170
Dimensions
5.5 X 0.39 X 8.5 inches | 0.49 pounds
Language
English
Type
Paperback
EAN/UPC
9781544513621
BISAC Categories:

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About the Author

Deb Gabor is a branding expert, a bestselling author, and the Founder and CEO of Sol Marketing, a brand strategy consultancy committed to solving major business and marketing issues for clients of every industry. Companies throughout the world use Deb's Brand Values Pyramid, Ideal Customer Archetype, and Brand Swagger Questions to gain internal strategic alignment and articulate their brands to audiences. Deb is a frequent contributor and expert commentator for major news outlets that include NPR, Fortune, and The Wall Street Journal.