Influence and Thrive
Effective communication will never go out of style. It will outlive the critics, survive shifting trends, and thrive in this tech age.
As a professional, entrepreneur, or business leader, you must amplify your communication skills to accelerate your career, grow your business, or sharpen your credibility.
As a corporation, you must use purposeful communication to nurture trust, coax employee engagement, boost your reputation, and steer actions to profitability.
But how can you get the results you deserve with effective communication and position yourself for long-term success?
In this book, you'd find the latest insights on non-verbal communication, public speaking, and business writing to build your knowledge of best practices. Then you'll learn practical techniques for honing these communication skills to influence people and thrive in your arena.
Lucille Ossai draws upon recommendations from thought leaders and practitioners in the field: from researchers and authors to communication experts. Written in the author's signature simple, yet authoritative style, the book is enhanced by her experience as a communications trainer, advisor, and blogger. From her anecdotes to interviews with successful professionals, entrepreneurs, and business leaders, you'll discover what to do, what you must avoid in your communication - and how to proceed.
This evergreen resource will become your invaluable companion as you strive for excellence in your industry.
Snippet of the foreword:
This one book takes you through everything you need to know so you can use effective communication to get results. It reveals the newest thinking on communication, alongside tried and tested classic models. Lucille masterfully tackles verbal and nonverbal techniques and generously provides tips for becoming the most influential communicator. She also lists simple strategies for powerful persuasion - not the bare bones to survive, but the practical tools to truly thrive.
- Mark Bowden
Expert in human behavior and body language
President, National Communication Coach Association of Canada
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As a leader, I've discovered that listening, speaking, and writing effectively have been the foundation of the successes I've had. So it was a pleasure to read this book that tackles these critical aspects of effective communication and more - in a convincing manner.
- Dr Andrew S. Nevin (PhD)
West Africa Financial Services Leader and Chief Economist, PwC
From public speaking and interpersonal conversation to non-verbal communication, Lucille uses captivating stories and interviews combined with solid scientific research to draw you in and keep you coming back. You'll want to keep it on your desk and refer to it many times to upgrade your communication skills.
- Jay Netherton
Executive Communication Manager, Blue Cross and Blue Shield of Texas
I really appreciate the use and acknowledgement of external influencers from the real world with links and pointers to their work - which made the experience all the more worthwhile and fulfilling.
I plan to use this book as a reference and guide that I can turn to time and again.
- Akin Banuso
Managing Director, Microsoft Nigeria & Ghana
This book is written with a personal tone that makes the topic approachable for everyone. It will satisfy those curious to increase their knowledge, as well as those seeking excellence in terms of communication techniques.
Easy to read yet exhaustive, this book will help to build self-confidence in non-verbal communication, public speaking, and essential business writing skills.
- Jean-Marc Ricca
Managing Director, BASF West Africa
Deploying relatable accounts and sharing conversations with leading authorities on relevant schools of thought, this comprehensive work covers the fields of non-verbal communication, public speaking, and business writing. Lucille provides clear and practical guidance on techniques in the effective use of body language, your tone of voice, starting with a punch and closing strong, delivering your point, as well as eliciting feedback and making a call-to-action.
- Toyin F. Sanni
Group Chief Executive Officer, Emerging Africa Capital Group
Lucille makes excellent use of a combination of experts, real-life stories, practical examples, and personal experiences. She then nicely balances theory and practice through five key sections of the book. Each segment is richly infused with tailored examples, and handy tips - all emphasising tangible beneficial outcomes.
- Eskil Jersing
Director, Eskoil Ltd.
Lucille Ossai's new book Influence and Thrive is a must-read for every professional who needs to represent themselves or their organisation in public. It is extremely well-researched and sprinkled with wonderful stories of Lucille's amazing life and experiences.
- Andrea Devaux
Public Speaking & Media Coach. Author of 'No Such Thing as Off the Record'
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