How to Conduct Your Own Survey

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How to Conduct Your Own Survey - Salant, Priscilla
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Description
Leading experts show people with little training or experience how to conduct a meaningful but inexpensive survey. Explains how to determine whether you need a survey, select the best one for your needs, word questionnaires, train interviewers, as well as analyze and use data. Describes common errors and how to avoid them. Offers excellent advice on when to turn to a professional.
Product Details
Price
$30.00  $27.90
Publisher
Wiley
Publish Date
Pages
256
Dimensions
7.52 X 9.26 X 0.75 inches | 1.08 pounds
Language
English
Type
Paperback
EAN/UPC
9780471012733

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About the Author

PRISCILLA SALANT, M.A., is an Associate in Research at Washington State University. She provides research assistance to public and private nonprofit organizations and is the author of A Community Researcher's Guide to Rural Data.

DON A. DILLMAN, Ph.D., is a Senior Survey Methodologist at the U.S. Bureau of the Census and Director of the Social and Economic Sciences Research Center at Washington State University. He is the author of the professional book, Mail and Telephone Surveys, also available from Wiley.

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