Giants of Social Investing: John Streur and Jack Robinson

Bruce Piasecki is the author of seventeen books, published by Simon and Schuster, John Wiley & Sons, and Sourcebooks, among others. His Doing More With Less book became a top ten bestseller on the New York Tines and Wall Street Journal. That book is now out in Spanish and Polish this year. Visit www.doingmorewithless.com for representative TV Radio and print reviews. This "Giants of Social Investment" book advances Bruce Piasecki's corpus by defining "social response capitalism" further, as first described in World Inc, a book of his now out in ten foreign editions. Social response capitalism, captured in capital markets, is where new century firms like Unilever bp Toyota and many others compete on price, technical talent, quality, distribution and social needs. By exploring how John Streur and Jack Robinson lead their investment houses, this new book explains how investors of all types now collect data to use Environmental, Social and Governance data to determine more steady and stable growth stocks. In Piasecki's work, ESG is a reliable surrogate for good leadership measures, and for helping investors make bets with less enterprise risk. For the first time in financial history, the data streams are maturing fast enough to support the move from oil and gas to cleaner forms of energy, for example.