Founder Brand: Turn Your Story Into Your Competitive Advantage

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Product Details
$11.00  $10.23
Lioncrest Publishing
Publish Date
5.5 X 8.5 X 0.57 inches | 0.71 pounds

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About the Author
One of the top marketing minds in the country, Dave Gerhardt helps businesses with brand building and marketing strategy. Dave is the founder of DGMG, his marketing consulting firm, and was Chief Marketing Officer at Privy and Chief Brand Officer at Drift. A guest lecturer at Harvard Business School, Dave has traveled the world speaking and coaching marketing teams and startup founders. He lives with his family in Burlington, Vermont. Learn more about working with Dave at

"Attention modern marketing leaders: this is the one book you want your marketing team to read this year."

- Sara Varni, CMO of Twilio

"In the year 2063, founders will still be reading Dave's work in marketing. This book is one for the decades and should be a part of every founder's marketing tool kit."

- Ross Simmonds, Founder and CEO of Foundation

"This playbook helped Drift create a movement and become one of the fastest-growing SaaS businesses of all time."

- David Cancel, Founder and CEO of Drift

"Dave is the savviest marketer I've worked with, and Privy's success these last few years has so much to do with embodying his approach to founder-led marketing. Read this one."

- Ben Jabbawy, Founder and CEO of Privy

"Dave's built a reputation as one of the leading brand builders in B2B marketing. Now he's sharing one of his top recipes and teaching you how to build a brand for the founder."

- Bill Macaitis, former CMO of Slack and Zendesk