Competitive Success: Building Winning Strategies with Corporate War Games

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Product Details
Price
$27.99  $26.03
Publisher
Forbesbooks
Publish Date
Pages
232
Dimensions
6.0 X 9.0 X 1.0 inches | 0.95 pounds
Language
English
Type
Hardcover
EAN/UPC
9798887503240

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About the Author

Author ARJAN SINGH has advised 68 of Top 100 companies in the Fortune Global 500 list in building winning strategies and co-authored Best Practices in Managing Competitive Intelligence Research: For Pharmaceutical and Biotechnology Managers. With over twenty-six years of experience, Singh is an expert in helping companies develop data-driven strategies through war games, strategic and competitive analysis, scenario planning and building business early warning systems that deliver significant impact. He is an Adjunct Professor of Marketing and Global Consulting at Southern Methodist University (SMU) COX School of Business and lives in Scottsdale, Arizona with his wife and two children. Learn more about his work at www.CorporateWarGames.com.