A World Gone Social: How Companies Must Adapt to Survive

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Product Details

Publish Date
6.24 X 9.29 X 0.98 inches | 1.16 pounds

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About the Author

TED COINÉ is a Forbes Top 10 Social Media Power Influencer and an Inc. Top 100 Leadership Expert. He is cofounder of Switch and Shift, a blog focused on leadership, culture, and change. MARK BABBITT is CEO and founder of YouTern, a social community for young careerists that Mashable calls a "Top 5 Online Community for Starting Your Career."


..".highly recommend A World Gone Social by Ted Coine and Mark Babbitt! It is a must-have resource to help you #ExerciseLeadership!" --Strengths Builders
..".offers warnings and best practices for navigating this dangerous terrain, with fascinating examples of companies that get it right, and terrifying examples of those that get it wrong." --Accounting Today
"Powerful message and when handled effectively can be a very strategic approach towards organizational success and increase profits." --PM World Journal
..".must read for any social media professional. Written by Ted Coine and Mark Babbitt, two social media extraordinaire..." -- Dangerous Cupcakes
Insightly Best Small Business Books of 2014
..".recommended to those readers who cannot go an hour without checking their Twitter feeds, reading their e-mail, or communicating with their families, and also to those who can." --Choice
"Coiné and Babbitt offer an eye-opening look at fundamental and powerful changes the social collaboration era has set in motion...With compelling stories and dozens of concrete examples." --Healthcare News
"With unerring practicality, Coiné and Babbitt show why social media is neither fad nor trend but part of a transformational era driven by 'engagement.'" --Foreword Reviews
"Babbitt and Coiné have written a book you MUST read if you don't want to fall prey to Darwin's survival of the fittest." --Mills-Scofield.com
"I recently read A World Gone Social...If there is anyone you should listen to when it comes to social media, it's Ted [Coiné]." --Leading with Trust
"Authors Ted Coiné and Mark Babbitt have presented a present-day survival guide for social media."--Staffing Success
"Illuminating and insightful, this book is essential reading for all levels of the corporate ladder." --Publishers Weekly
..".must read for every leader and manager wanting to move past the trend and into the truth about social media's purpose, influence, and outcomes." --Kate Nasser blog
"This practical and engaging book is a must-read for all business owners and entrepreneurs....of interest to anyone who wants to know more about how social media is driving change..." -- Library Journal
..".the book offers plenty of intelligent, practical and pragmatic advice on how to become part of the social media-enabled revolution...A must read..." --IT Organization Circa 2017
..".gives you the tools and information you need to survive --and thrive--in a business climate in which customers hold all the cards." --HVACR Business
"This book is a goldmine for organizations who want to become champions of the Social Age." --BizCatalyst360
..".provides the tools you need to build a socially enabled team [and] must read tips that can benefit HR professionals, recruiter, small business owners and others who interview." --ZipRecruiter.com
"Anyone who has ever had a business--or anyone who sells--can certainly learn a great deal from what Ted has to say." --PipelinerCRM
"[A World Gone Social] goes beyond most of the advice you're reading now... to explain how all of them are changing the landscape of business." --Accounting Today
..".authors have deep roots in the social media community... [and] they are passionate about spreading the word." -- Anna Jedrziewski, Retailing Insight