Travels with Figment on the Road in Search of Disney Dreams

Marty Sklar (Author) Bob Weis (Preface by)

Product Details

$26.99  $24.83
Disney Editions
Publish Date
November 05, 2019
BISAC Categories:

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About the Author

Marty Sklar was a student at UCLA and editor of the Daily Bruin student newspaper in 1955 when he was recruited-a month before Disneyland opened-to create The Disneyland News, a "small town" newspaper that would be sold at the park on Main Street for ten cents. After graduating in 1956, he joined Disney full time as a member of the Publicity Department at Disneyland. Walt Disney told Marty he had "something more important" in mind for him, and in 1961 Marty was moved to WED Enterprises-the forerunner of Walt Disney Imagineering-where he worked on attractions for the 1964-65 New York World's Fair. Marty took on this role while also writing personal materials for Walt Disney for use in publications, on television, and in special films, including the important film introducing Walt's vision for Walt Disney World and the EPCOT project. After Walt's passing in 1966, Marty became instrumental in making Walt's vision a reality. By 1974, Marty, as vice president of concepts and planning, guided the creative development of EPCOT Center (now Epcot).For another three decades, Marty remained the creative leader of Walt Disney Imagineering. He served as Vice-president, President, and Vice Chairman and Principal Creative Executive during the design and construction of nine of the twelve Disney parks. Marty was named Imagineering Ambassador in 2006 and he retired on July 17, 2009-Disneyland's fifty-fourth birthday. In his retirement, Marty remained active in themed entertainment, consulting, mentoring, and authoring his first two books on his Disney experiences. Marty passed away in 2017-but his legacy lives on in all the Disney parks worldwide.


PRAISE FOR TRAVELS WITH FIGMENTOne of "20 Books Every True Disney Fan Should Have in Their Collection"--POPSUGAR
PRAISE FOR TRAVELS WITH FIGMENT"One of the key themes of this book (and of Disney as a whole) is the power of imagination and the motivation to follow your dreams. Marty clearly believed this and allowed creativity and wonder to guide the design process of Disney World and Epcot. When corporations doubted the marketability of Walt Disney's vision and projects, Marty refused to let their doubt weigh him and his team down. He also became well known for Mickey's Ten Commandments-timeless rules for capturing your audience's attention and creating a sense of wonder and magic in them-where knowing your audience, telling one story at a time, and maintaining a clean and professional appearance are ingredients to success. Marty completed an initial draft of Travels with Figment but sadly passed away before he could properly finish it. One of the most touching chapters in the book is a series of personal tributes from several longtime friends and colleagues. You can sense the love, respect, and gratitude they have for Marty from reading their messages of appreciation. He was more than a boss at Disney: he mentored aspiring dreamers, maintained friendships that went beyond business and money, and shared his wisdom and experience with countless others. In a way, Marty Sklar truly embodied the values of Walt Disney's legacy: creativity, friendship, inspiration, and storytelling. Travels with Figment captures a little of this magic."--Rotoscopers