The Launch Book: Motivational Stories to Launch Your Idea, Business or Next Career


Product Details

$14.95  $13.90
Lid Publishing
Publish Date
4.72 X 7.01 X 0.63 inches | 0.45 pounds

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About the Author

Sanyin Siang is a CEO coach, advisor to Google Ventures and the Executive Director of Duke University's Coach K Center on Leadership & Ethics (COLE) at its Fuqua School of Business. She is faculty of the Duke Story Lab.


In this remarkably fast-paced read, Sanyin Siang has managed to assemble some of the best ideas for entrepreneurs and innovators that I have ever read! The Launch Book is an entirely new way to think about making small but smart investments for the future of your career.

--Tom Rath, Author, NYTimes Best-Selling Author of Strengths Finder and How Full is Your Bucket.

Sanyin Siang is one of the most inspiring leadership thinkers in America today. She cares deeply about helping what every motivated person so deeply desires - to achieve the breakthroughs necessary to realize their potential and live a life of truth and purpose. In her gorgeous new book, The Launch Book, Sanyin shows how we can all overcome the real barriers and discover what is genuinely possible.

For anyone looking to become a better version of themselves, The Launch Book is for you! It helps its readers be braver, more resilient, and more authentic in pursuing not only their next move, but also the right move.

--Angela Ruggiero, Olympic Champion, IOC Board Member, and Co-Founder, Sports Innovation Lab.

In The Launch Book, Sanyin Siang presents a rich collection of instantly usable advice for readers intent on reaching their full potential. By masterfully curating her own experience with wisdom from an impressive assemblage of industry leaders, Sanyin gives us a wonderfully practical field guide for success.

--Keith Reinhard, Chairman Emeritus, DDB Worldwide and Member, Advertising Hall of Fame.

The Launch Book is not just for adults. I would recommend this book for young readers who are hungry for advice and planning for the future. Sanyin is an authentic storyteller that will inspire you to take leaps that you did not know you could.

--Asheesh Advani, President & CEO, Junior Achievement Worldwide.
"By injecting a sense of purpose and intentionality into the launch process, Sanyin Siang inspires readers with sustained hope to pursue their best selves, and successfully launch new projects, new businesses, or new careers."--Robert A. McDonald, 12th Chairman, President & Chief Executive Officer of The Procter & Gamble Company
"A beautiful book about finding the courage to turn your ideas and dreams into reality--Alex Osterwalder, Founder, Strategyzer and Thinkers50
"Honest, genuine and truly on your side: that's Sanyin Siang. In The Launch Book, she offers compelling stories, married with an introspective style, to help you find the confidence you need to take your next great leap."--Susan Cain, Author of NYTimes Bestseller Quiet and Founder, Quiet Revolution