The Kickstarter Handbook: Real-Life Crowdfunding Success Stories
Don Steinberg
(Author)
Description
So you want to produce a short film. Or design a new line of jewelry. Or manufacture a revolutionary solar-powered garden sprinkler. There's just one catch: You need $100,000 to bankroll your dream, and your checking account has barely enough to cover the rent. Enter Kickstarter.com--the phenomenal "crowdfunding" website launched in 2009 that brings venture capital to the masses. At Kickstarter, it's not uncommon for entrepreneurs to raise $50,000, $100,000, $250,000, or more. All you need is a great idea--and The Kickstarter Handbook.Business journliast Don Steinberg has interviewed dozens of artists and inventors who launched their passion projects online. Through their voices, you'll explore all the strategies of a successful Kickstarter campaign. You'll learn the elements of a compelling Kickstarter video, innovative ways to market your projects, tips for getting donors onboard, and the secrets of irresistible Kickstarter "rewards." You'll also discover what to do in a best-case scenario--when your project goes viral and the cash starts flowing in. On Kickstarter, it happens to a few lucky visionaries every week. Here's how to be one of them.
Product Details
Price
$14.95
Publisher
Quirk Books
Publish Date
September 18, 2012
Pages
223
Dimensions
5.47 X 8.01 X 0.59 inches | 0.0 pounds
Language
English
Type
Paperback
EAN/UPC
9781594746086
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About the Author
Don Steinberg has written for New Yorker, GQ, Harper's, the Wall Street Journal and a host of other national publications. He has also worked as senior editor for Inc. magazine and a staff writer for the business section of the Philadelphia Inquirer. He lives in the Philadelphia area.
Reviews
..".a quick-to-read reference that will help any reader gain a fairly deep understanding of the world of crowdfunding."--Deseret News