Storytelling and Market Research: A Practical User Guide

Available

Product Details

Price
$47.94
Publisher
Routledge
Publish Date
Pages
186
Dimensions
6.0 X 9.0 X 0.42 inches | 0.6 pounds
Language
English
Type
Paperback
EAN/UPC
9781032064857

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About the Author

C. Frederic John enjoys a global reputation as a strategic researcher with a career spanning over 40 years. He specializes in melding profound insights into concrete recommendations for clients, and in crafting compelling research deliverables using story-telling techniques.