Startupland: How Three Guys Risked Everything to Turn an Idea Into a Global Business

Mikkel Svane (Author) Carlye Adler (With)

Product Details

Publish Date
December 01, 2014
6.3 X 0.8 X 9.3 inches | 0.9 pounds
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About the Author

MIKKEL SVANE is founder, chairman, and CEO of Zendesk, Inc. (ZEN), a global software company with a beautifully simple web-based customer service desk, loved by tens of thousands of organizations in 150 countries including Uber, Adobe, Red Bull, and Pinterest. He lives in San Francisco with his wife and children. For more information, please visit, or follow Mikkel on Twitter via @mikkelsvane. CARLYE ADLER is an award-winning journalist and coauthor of several bestselling books. Her books have been translated into a dozen languages. She lives in New York. For more information, please visit


"Mikkel Svane's Startupland is a refreshingly honest and provocative account of his journey building Zendesk, complete with the hard choices, unexpected turns, and sheer terrors involved in running a startup. Svane blends practical advice with deeply personal reflections on the company, the industry, and Silicon Valley as a whole. A must-read for aspiring entrepreneurs."
--Aaron Levie, cofounder and CEO, Box

"Mikkel Svane is a great founder who wrote a great book about some of the not-so-great moments throughout his entrepreneurial escapades. With honesty, humor, and humility, Startupland shows what it's really like."
--Paddy Cosgrave, founder, the Web Summit and F.ounders

"I read Startupland over one weekend. I laughed, I cried, and mostly I was so happy I was on the other side. Mikkel Svane knows what it's like and tells it as it is. A must-read."
--Julia Hartz, cofounder and president, Eventbrite, Inc.

"Startupland is a refreshingly honest and humble inside look from Mikkel Svane, a Silicon Valley outsider. Startup founders will want to keep it as a reference for whenever things aren't going according to plan (which is all the time)."
--Ben Chestnut, cofounder and CEO, MailChimp