Seducing Strangers: How to Get People to Buy What You're Selling (the Little Black Book of Advertising Secrets)

(Author) (Foreword by)
Available

Product Details

Price
$16.95
Publisher
Workman Publishing
Publish Date
Pages
192
Dimensions
5.9 X 0.7 X 8.0 inches | 0.6 pounds
Language
English
Type
Paperback
EAN/UPC
9780761181750
BISAC Categories:

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About the Author

Josh Weltman is the advertising consultant and a co-producer on the hit show Mad Men. A creative director for more than 25 years, he's worked on advertising and marketing campaigns for both global brands and boutique clients. He lives with his family in Los Angeles, California.

Reviews

"Mad Men ad man Josh Weltman knows how to sell." -- Fast Company co.CREATE

"Seducing Strangers is packed with surprisingly fascinating case studies from the advertising world." -- EntertainmentWeekly.com

Mad Men co-producer Josh Weltman, meticulously executes many of the ads we've seen Don Draper and Peggy Olson pitch....[His] book Seducing Strangers: How to Get People to Buy What You're Selling, which includes a foreword by Jon Hamm, imparts his wisdom from two-plus decades in the industry." -- Vulture.com