Marketing in the Groundswell

Available

Product Details

Price
$18.00  $16.56
Publisher
Harvard Business Review Press
Publish Date
Pages
131
Dimensions
4.7 X 0.8 X 7.3 inches | 0.45 pounds
Language
English
Type
Hardcover
EAN/UPC
9781422129807

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About the Author

Charlene Li, formerly of Forrester Research, is an independent thought leader and founder of the Altimeter Group. Josh Bernoff, a vice president and principal analyst at Forrester Research, is one of America's most frequently quoted research analysts.