"Orta does a service in offering this contextual overview of the MBA as a construct that has provided the essential building blocks and managerial class to help create and advance global business and culture. In essence, Orta posits that global business managers are schooled to employ a cultural lens that helps them transform local variables into global business opportunities. These opportunities create a global business culture that interacts with local culture and coexists with the neoliberal political culture that both manages risk and unlocks opportunities. In terms of both education and implementation, this is a sweeping vision that sees the MBA as underpinning the current era of globalization and business development. . . . Recommended."--CHOICE
"Orta brings a particular expertise to the analysis of cultures, honed in earlier ethnographic studies of relations between Catholic missionaries and the indigenous Aymara communities of the Bolivian highlands. He notably delves into the growth in "international business" teaching on MBA courses, transmitted through case studies and short-term study assignments abroad."--Financial Times