Launching While Female: Smashing the System That Holds Women Entrepreneurs Back

Susanne Althoff (Author)
Pre-Order   Ships Oct 27, 2020

Description

An exposé of the gender gap in entrepreneurship and a road map for a more inclusive and economically successful future for us all

Journalist and professor Susanne Althoff investigates the obstacles women and nonbinary entrepreneurs--especially those of color--face when launching, funding, and growing their companies, obstacles that persist because the current start-up world was engineered by and for white men. Through interviews with over a hundred founders across the country and in all industries, Althoff paints a picture of an entrepreneurial system rife with bias and discrimination, where women receive less than 3 percent of this country's venture capital, struggle to find mentors in the wake of #MeToo, and are dismissed as mompreneurs.

The effects of this unequal system--a weaker economy, fewer jobs, less innovation--are felt by all of us, and Althoff explains how more equitable structures in business and entrepreneurship will benefit all people, not just those hoping to fund a startup.

By exploring some of the practical ways we can open the entrepreneurial system to everyone, Althoff provides a rallying cry and a way forward for women entrepreneurs and their allies, showing that change is urgent and within our reach.

Product Details

Price
$25.95  $23.87
Publisher
Beacon Press
Publish Date
October 27, 2020
Pages
208
Dimensions
5.8 X 9.1 X 0.9 inches | 0.9 pounds
Language
English
Type
Hardcover
EAN/UPC
9780807042977

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About the Author

Susanne Althoff is a veteran journalist and an assistant professor at Emerson College in Boston, where she teaches publishing entrepreneurship and women's media. She's also served as advisor to women-led start-ups. Before joining Emerson in 2015, Althoff worked for 22 years as a magazine editor, including 6 years as the editor in chief of the Boston Globe Magazine. Her writing has appeared in WIRED, the Boston Globe, and other publications. Connect with her on Twitter @SusanneAlthoff and at susannealthoff.com.