It's Not about the Coffee: Leadership Principles from a Life at Starbucks
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About the Author
Howard Behar is the former president of Starbucks Coffee Company North America and Starbucks Coffee International. He joined Starbucks in 1989 as vice president of sales and operations and oversaw the retail business growth from 28 stores to more than 400 stores in six years.
Malcolm Hillgartner is an actor, author, playwright, and professional narrator. Under the name Jahnna N. Malcolm, he and his wife, Jahnna Beecham, have written over one hundred books for young readers; their musicals have played in theaters across America. His audiobook credits include works by Dean Koontz, Nelson Algren, and William F. Buckley Jr.
Howard Schultz is the chairman, president, and CEO of Starbucks and the author of the New York Times bestsellers Onward: How Starbucks Fought for Its Life without Losing Its Soul and Pour Your Heart into It.