Innovative B2B Marketing: New Models, Processes and Theory
Simon Hall (Author)
August 29, 2017
6.14 X 0.65 X 9.21 inches | 0.97 pounds
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About the Author
Simon Hall is a marketing innovator with over 20 years' experience in Technology and Services Marketing. He has served as UK Chief Marketing Officer for Dell as well as senior roles at Acer, Microsoft and Toshiba. In 2016 Simon founded NextGen Marketing Solutions. Simon is a Course Director with the Chartered Institute of Marketing (CIM), a B2B council member with The Institute of Direct and Digital Marketing (IDM), the Internal Consulting Group's (ICG) Global Thought Leader for B2B Marketing, and a member of the European CMO Council.