How to Set Up & Run a Fashion Label (Updated, Expanded)

Description

To run a successful fashion label you need to know about business as well as design. Packed with tips, case studies, and tasks to help you analyze yourself, your market, and your product, this book is for anyone wanting to start their own fashion, accessories, or footwear business. Thoroughly revised for the social media age, with updated images throughout. With eight new case studies AwaytoMars (Brazil/UK), FFM Dubai (UAE), Picture Organic (France), Vetta Capsule (US), ADAY, Farm, Olivia Burton (UK), and The Goods Department (Indonesia).

Product Details

Price

$30.00 $27.90

Publisher

Laurence King

Publish Date

May 21, 2019

Pages

224

Dimensions

6.8 X 0.7 X 9.8 inches | 1.35 pounds

Language

English

Type

Paperback

EAN/UPC

9781786274212

BISAC Categories:

Industries - Fashion & Textile Industry

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About the Author

Toby Meadows is founder of TNM Consultancy, working with small to medium labels, chain stores, and designer retailers.

Toby is a Director of womenswear label Belle & Bunty and Visiting Lecturer at the London College of Fashion. He is consultant to the Centre for Fashion Enterprise in London, the British Council, Azyame Incubator Sharjah (UAE), FashionForward (Indonesia), and Inkubaator (Estonia).