Description

Beginning with an overview of the subject, this book considers the conservation and revitalization of heritage destinations, as well as the role local communities have in supporting an attraction. It then discusses product development and communication around the world, using new techniques such as social media and examples from food tourism and sporting events, before a final section reviews the planning and institutionalization of heritage spaces. A timely conclusion subsequently considers the implications of developments such as globalization, technological improvement and climate change upon these unique destinations.