Everyone Is an Influencer: Building a Brand by Engaging the People Who Matter Most
Kelly Keenan (Author)
November 16, 2021
6.2 X 9.1 X 1.0 inches | 1.1 pounds
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About the Author
KELLY KEENANis a brand story expert who formalized and trademarked a process for uncovering and defining a brand's story in 2009. He is an agency owner, brand strategist, speaker, and leadership consultant. Over the past two decades, Kelly has helped hundreds of brands clarify their stories to ignite their culture and sales.He opened his first ad agency at the age of 24 and is the founder of Brand Story Experts, a full-service agency. BSE has specialized in the process of Culture Development Marketing powered by the 3-P Principle(TM) since 2009. This process has been the starting point in every brand relationship at Brand Story Experts and the foundation for the success of the company. In 2019, Kelly partnered in the development of The All In-App, an application designed to facilitate the process of Culture Development Marketing.