Everybody Wants to Rule the World: Surviving and Thriving in a World of Digital Giants


Product Details

$24.99  $22.99
HarperCollins Leadership
Publish Date
5.9 X 9.1 X 1.0 inches | 0.8 pounds

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About the Author

R "Ray" Wang is the Principal Analyst and CEO at Silicon Valley-based Constellation Research and author of the popular business strategy and enterprise software blog, A Software Insider's Point of View. Ray, who worked previously at Altimeter, Forrester, Oracle, Ernst & Young, and Deloitte, is a prominent keynote speaker and research analyst working with clients on digital transformation, innovation, customer experience, and decision management. He advises Global 2000 companies on business strategy and technology selection.


How can companies thrive in a world of digital giants? In the age of digital duopolies, where 100 companies around the world will dominate 50 distinct markets, business as usual will surely lead to your company's demise. Ray Wang estimates that 90 percent of the current Fortune 500 will be merged, acquired, or go bankrupt by 2050. Wang develops a business strategy playbook which brilliantly focuses on new business and monetization models, acceleration of decision velocity, design thinking based on long-term mindset, the role, ethical use, and societal impact of new emerging technologies like artificial intelligence, and scaling through joint ventures and ecosystems. All CEOs must understand that the pandemic has accelerated digital transformation, revealing the five business growth drivers aimed at producing holistic stakeholder success in the next normal. Wang's new book may be the most important business book of 2021.--Vala Afshar, Chief Digital Evangelist, Salesforce
Ray Wang lays out the challenges of competing in the land of digital giants and the need for policies and practices that encourage innovation and drive democratized, fair competition that benefits all of society.--Marc Benioff, Chairman and CEO, Salesforce
Building a successful growth model in the digital age, requires new ways of thinking. In Everybody Wants to Rule the World, Ray will you show you the disruption and opportunity ahead of you and your organizaand shy;tion--and how you can embark on a path to not only survive, but also thrive in the age of digital duopolies.--Tiffani Bova, WSJ Bestselling Author Growth IQ, Global Growth Evangelist, Salesforce, Thinkers50"
Don't get disrupted! Read Ray Wang's brilliant book Everybody Wants to Rule the World.--Whitney Johnson, CEO
Ray Wang has written a compelling and thought provoking analysis on how companies can capture market opportunity as digitization continues to accelerate in many industries. The book translates technology shifts such as platform economics and pervasive artificial intelligence and their implications for business strategy, policy making, and society into an engrossing and educational read for business leaders and policy makers.--Thomas Kurian, CEO, Google Cloud
15 years ago I co-authored a report about a new species of business we called 'The Digital Conglomerates' arguing that every company would need to chose whether to compete, avoid or partner with them. Ray's book Everybody Wants to Rule The World, make a strong case that partnering is now the only feasible strategy This is an important book for any executive trying to figure out how to stay alive in the digital age. Don Tapscott, author of Blockchain Revolution and a dozen other best-selling books, most recently The Supply Chain Revolution. Thinkers 50 Hall of Fame, Executive Chairman Blockchain Research Institute.--Don Tapscott, Thinkers 50 Hall of Fame, Executive Chairman of Blockchain Research Institute,
You read it in the headlines. You see it in the market. The world has shifted from products to digital services. If you don't monetize digital services in the next five years chances are you won't be around. Everybody Wants to Rule the World is a wake-up call for enterprise executives everywhere and an invaluable guide to future-proofing your company.--Tien Tzuo, Founder and Chief Executive Officer, Zuora
You are just getting your head around digital transformation, and you think you can't compete with digital giants. You can, and Ray lays it out for you. This book gives you leapfrog powers to go from amateur fan to power player by understanding roles and opportunities in this new economy.--Jana Eggers, Chief Executive Officer, Nara Logics
There are very few people who have had the scope of view that Ray has had into technology transformations during the past 20 years. His credibility and access with some of the industry's most powerful players is just one reason he has seen so much. The less tangible reason is that he is considered one of the nicest humans in this business and people just really like working with him. Both of these are why so many seek his advice. In Everybody Wants to Rule the World, Ray synthesizes all that he's learned by working with and studying the big winners in digital transformation and lays it out in a way that helps what he calls 'worthy competitors.' A very 'worthy read! --Barbara Bates, Global CEO - Hotwire--Hotwire
While everyone is still talking about Digital Transformation, Ray has unlocked how the Digital Giants are going after massive monetization across industries and value chains. Leaders must understand this new landscape and prepare for a shift in strategy. Everybody Wants to Rule The World is a must-read book that lays out the steps and business models required for success. --Lara Druyan, Venture Capitalist, Driver of Digital Transformation, Operator--Venture Capitalist, Driver of Digital Transformation, Operator
Everybody Wants To Rule The World provides essential insights on the post-digital world. All leaders will need to understand the role of data and new monetization models and why networked organizations will compete on decision velocity and signal intelligence. Ray shows why digital transformation is not enough.--Paul Daugheerty, Group Chief Executive Technology and Chief Technology Officer, Accenture
R 'Ray' Wang's provocative prognostications in his latest book will keep you up at night, but are very timely as every sector of the global economy confronts unprecedented digital acceleration.--Love Goel, Chairman of GVG Capital - Father of Digital Transformation, GVG Capital