Climate Myths is both a primer on climate change and a definitive rebuttal of climate science denial. The book can thus be used to help educate students, teachers, and the general public about the controversy over climate change. Climate Myths puts the campaign against climate science in historical, political, and economic context and juxtaposes the claims of climate change deniers with the facts about climate change as revealed by authoritative climate science. Climate Myths dispels common misunderstandings about climate change and spotlights the companies, organizations, and individuals who have promoted climate myths in the course of their highly successful, multimillion dollar climate disinformation campaigns. Drawing on the principles and achievements of climate science, Climate Myths summarizes the imminent threat of rapid climate change, pointing readers toward needed action.
John Harte is a former director general of the Canadian Institute of Marketing. He worked in South Africa for J. Walter Thompson, the global advertising and marketing agency, for whom he advised the Unilever Group of Companies, and was the vice-president of marketing for General Electric's domestic appliance division.