Clicksand: How Online Marketing Will Destroy Your Business (and the Unlikely Secret to Saving It)

(Author)
Available

Product Details

Price
$24.95  $22.95
Publisher
Ideapress Publishing
Publish Date
Pages
250
Dimensions
5.7 X 8.6 X 0.8 inches | 0.8 pounds
Language
English
Type
Hardcover
EAN/UPC
9781940858432

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About the Author

Bill Troy is an Inc. 500 CEO and a natural-born contrarian who, for 25 years, has helped global brands like Sony, Disney and Nestle see the world from a different perspective.

As CEO of Civilis Marketing, Bill and his team help companies initiate and nurture REALationshipsTM that drive business growth using today's digital communication tools--without resorting to the high-pressure, high-volume automated techniques sold by online marketing pitchmen.

Bill's crusade these days is to rid the world of the garbage that floods all of our inboxes--garbage sent by businesses who have followed the advice of online marketing pitchmen--and help business owners avoid or escape the CLICKSAND trap before it's too late.