An Unlikely Audience: Al Jazeera's Struggle in America

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Product Details

Price
$33.95
Publisher
Oxford University Press, USA
Publish Date
Pages
256
Dimensions
6.1 X 1.1 X 9.4 inches | 1.06 pounds
Language
English
Type
Hardcover
EAN/UPC
9780190655723

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About the Author


William Lafi Youmans is an Assistant Professor at The George Washington University's School of Media and Public Affairs. He researches the intersection of international communication, politics and law.

Reviews


"This is a well-researched history of Al Jazeera in the United States and should have broad appeal. Highly recommended."-CHOICE


"An Unlikely Audience makes a major contribution to global media studies. With its meticulous account of the rise and decline of Al Jazeera America, it focuses attention upon the centrality of an understanding of materiality, place and culture to transnational broadcasting, and the risks associated with overly focusing upon global technologies or cosmopolitan audiences."-Terry Flew, Professor of Media and Communication, Queensland University of Technology


"Al-Jazeera has emerged in the past decade as an important player in the global news sphere. Yet despite its international profile, the network has not succeeded in the resolutely ethnocentric US television news arena. In this richly detailed and convincingly argued book, William Youmans provides the reasons for this failure. A commendable contribution to the literature on international journalism."-Daya Thussu, Professor of International Communication, University of Westminster, London


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